New Rust-Oleum Automotive Paints and Sundries Launch at 2010 Automotive Aftermarket Products Expo

Vernon Hills, IL – After two successful years of developing and marketing products specifically for the automotive aftermarket, Rust-Oleum has expanded their line of Rust-Oleum Automotive finishes, undercoatings, cleaners, removers and solvents. The new products will be introduced at the 2010 Automotive Aftermarket Products Expo (AAPEX), Booth #4346, in Las Vegas, Nevada.

“We are excited to expand our offering of quality finishes and sundries for the auto aftermarket,” said Joe Branick, Director of Rust-Oleum Automotive. “Every new product has been developed with the user in mind, offering features like rust preventive formulations, any-angle spray technology and comfort spray tips to improve product performance. Clean, direct label communications also help users find the right product for the job.”

New additions to the Rust-Oleum Automotive line include:

• Engine Enamel Metallic – A high heat formula, Engine Enamel Metallic prevents rust and protects engines while providing richness and the illusion of depth to the finish. Available in Burnt Copper, Titanium Silver and Gold Flake.

• Caliper Paint Kit – This kit includes everything needed to clean and finish four brake calipers. The high-heat finish resists temperatures up to 900 degrees, provides superior high gloss sheen and resists oil, gas, brake dust, and grease, rust, salt, humidity and solvents. Available in Red.

• Blackout Chrome Kit – Perfect for wheel, trim and automotive accessories, this two part basecoat/ topcoat system creates the look of Black Chrome on polished metal or chrome surfaces. The tough, road resistant finish resists brake dust, road abrasion, chipping and fading.

• Automotive Body Paint – This quart size “single stage” ready-to-spray acrylic
formulation was developed for all vehicle applications and features Rust-Oleum Stops Rust technology. Automotive Body Paint offers a fast dry time, excellent adhesion and has no recoat window limitations so additional coats can be applied at any time. Plus, it can be buffed to an ultra smooth high gloss finish. Available in most popular auto colors.

• Truck Bed Coating – Now available in a Tan spray, Truck Bed Coating creates a durable, non-skid finish that protects truck bed surfaces from impact, scratches, weather and fading.

• Filler Primer – Now available in quarts, this hi-build formula fills in imperfections on metal, wood and fiberglass surfaces.

• Sandable Primer – Now available in quarts, Sandable Primer provides a tough, rust-inhibitive base for most automotive lacquers and enamels. It dries in one hour and sands smooth for the ultimate topcoat.

• Paint Wipes – These single-use towelettes remove dirt, grease and wax, preparing the surface for painting.

• Low VOC Solvents – Compliant with new California regulatory rules for 2010, low VOC solvents available are: Lacquer Thinner, Paint Thinner and Mineral Spirits.