Redefine Countertop Replacement with New Rust-Oleum Countertop Tranformations

Vernon Hills, Ill. – New countertops can transform a kitchen from an out-of-date food prep area to the “hot spot” of the home. Yet, in these uncertain economic times, some homeowners may find it difficult to justify the expense of countertop replacement – or hiring a contractor to install new kitchen countertops.

PR Countertop TransformationFortunately, there’s an affordable alternative that can give old laminate countertops a premium designer finish without the expense, mess or downtime associated with replacement – new Rust-OleumCountertop Transformations Do-It-Yourself Countertop Coating System.

“Homeowners today are looking for countertop surfaces that are durable and functional, yet appeal to their sense of style,” says Rust-Oleum senior brand manager Ashley Lehrmann. “Countertop Transformations is a highly durable alternative to expensive new countertops that’s guaranteed to last for years.”

An innovative, do-it-yourself decorative coating system that can replicate the look of today’s most sought-after countertop materials – like natural stone – Countertop Transformations gives homeowners the ability to transform their countertops, providing a durable new finish at a fraction of the cost of replacement. The quick and easy coating system eliminates the need to hire a contractor and the mess associated with countertop replacement. In fact, Countertop Transformations is so quick and easy, do-it-yourselfers can give an old, tired, damaged laminate countertop a fresh, new high-end look in less than a weekend. Plus, it’s also great for use on bathroom vanities, bar tops, tabletops and more.

With Countertop Transformations, do-it-yourselfers can create a beautiful, peel, stain, and water resistant finish in just a few easy steps:
  1. Prepare the surface with the Diamond Embedded Sanding Tool (included).
  2. Apply the Countertop Transformations Adhesive Base Coat. 
  3. Spread the Decorative Color Chips. 
  4. Sand and smooth. 
  5. Apply the Countertop Transformations Protective Top Coat. It’s that simple!
Countertop Transformations is available in a variety of on-trend finishes to complement any décor, including Pebbled Ivory, Desert Sand, Java Stone, Onyx and Charcoal – the most sought after “neutrals” in kitchen design. It stands up to daily wear and tear and features HomeShield Antimicrobial Protection to protect the painted surface by inhibiting the growth of mold, mildew, and other odor or stain-causing microbes.

The Countertop Transformations kit comes with almost everything needed for a successful countertop refinishing project including an Adhesive Base Coat, Wetting Agent, Decorative Color Chips, a Diamond-Embedded Sanding Tool, Sanding Block, Decorative Chip Dispenser, Decorative Chip Scraper, Texture Sample and Stir Sticks. It also includes step-by-step instructions (in both English and Spanish) and an instructional DVD to make the project even easier.

Countertop Transformations is backed by a 100% Satisfaction Guarantee. A dedicated Product Support line is also available for assistance with projects, if needed.